- Most South African web designers use three-tier pricing, with website design packages ranging from R1500 to R10000+ for a basic website.
- Some web design freelancers and agencies charge hourly rates between R500 and R2500 per hour.
- There’s also a more affordable monthly web design pricing service with packages ranging from R99 to R1500 per month.
Why do so many web designers struggle to land clients despite the surge in small business web design in South Africa?
There are many factors that contribute to web designers in South Africa failing to land clients consistently including:
- Not effectively marketing their services.
- Business owners opting for website builders to build their own websites to save money.
- Not having a clear value proposition, making it difficult to connect with ideal customers.
- Struggle to convert leads into paying customers due to lack of sales skills.
What is the most popular web design package for small businesses?
As you can expect, most small businesses seek a basic website to showcase their offer and provide ways for customers to contact them. For this type of website a basic website package suffices, making it the most popular choice for many small businesses. Here is why:
Affordable
These packages are affordable, ranging from R1500 to R5000, making them perfect for startups or small businesses with limited budgets.
Up to 5 pages
In most cases, a basic package includes enough pages for most business owners to be satisfied: a homepage, an “About Us” page, and a contact page.
Website forms
Most basic website packages include a contact form. Some website designers might integrate booking systems such as Calendly.
Basic SEO setup
Basic SEO for your website includes adding meta tags to your pages and page elements.
WhatsApp chat
A basic website design package includes integrating WhatsApp so that visitors can start a chat right away.
